Kaleem Raza
Monday 13, Jul 2026

Digital Marketing Expert 

Karma Software Solutions

Lahore, - Pakistan - Salary Not disclosed

3 Years Night Shift Full-Time

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Job Details

Category:
Information Technology
Career Level:
Experienced (Non-Managerial)
Experience:
3 Years
Required Qualification:
Bachelor's degree in Marketing, Business, Computer Science, or a related field.
Requires Traveling:
No
Salary:
Salary Not disclosed
Salary Type:
Per Month
Total Vacancies:
1
Skills
timingnight shiftcreativedigital marketingexpertcampaignsbrand awarenessqualityonlineanalyticsadvertisingcontentgooglefacebooklinkedinkeyword researchcompetitor analysiswebsitesocial mediamarketingscheduleblogsemail marketingperformancemonthly reportsgoogle analyticsconsoletoolsdigitalmanagercampaign managercontent marketingoptimizationwordpressanalyticalcommunicationmarketing automationdesignadobephotoshopillustratorsaassoftware marketinggenerationleadmediaengagementopen

Description

Timing: pm to am Night Shift - Mon to Fri

Job Summary


We are looking for a creative and results-driven Digital Marketing Expert to develop, implement, and optimize digital marketing campaigns that increase brand awareness, generate quality leads, and improve online presence. The ideal candidate should have strong knowledge of digital marketing channels, analytics, SEO, paid advertising, and content marketing.

Key Responsibilities

Plan and execute digital marketing campaigns across multiple online platforms.
Manage and optimize Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and other paid advertising campaigns.
Develop and implement SEO strategies to improve organic search rankings.
Perform keyword research, competitor analysis, and website optimization.
Manage social media accounts and create engaging marketing campaigns.
Create and schedule content for social media, blogs, email marketing, and websites.
Monitor campaign performance and optimize based on KPIs and ROI.
Generate monthly reports using Google Analytics, Google Search Console, and other marketing tools.
Execute email marketing campaigns and marketing automation.
Collaborate with graphic designers, content writers, and developers to deliver effective campaigns.
Stay updated with the latest digital marketing trends, tools, and best practices.

Required Skills & Qualifications

Bachelor's degree in Marketing, Business, Computer Science, or a related field.
– years of proven experience in digital marketing.
Strong knowledge of SEO, SEM, PPC, and social media marketing.
Experience with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and Google Analytics.
Knowledge of Google Search Console, Tag Manager, and keyword research tools.
Experience with email marketing platforms.
Understanding of content marketing and conversion rate optimization (CRO).
Familiarity with WordPress or other CMS platforms.
Strong analytical and problem-solving skills.
Excellent communication and teamwork abilities.

Preferred Skills

Experience with AI-powered marketing tools.
Knowledge of marketing automation platforms.
Basic understanding of HTML/CSS.
Graphic design experience using Canva, Adobe Photoshop, or Illustrator is a plus.
Experience in B B SaaS or software marketing is preferred.

Key Performance Indicators (KPIs)

Lead generation targets achieved.
Return on Ad Spend (ROAS).
Cost Per Lead (CPL).
Organic website traffic growth.
Keyword ranking improvements.
Website conversion rate.
Social media engagement and audience growth.
Email campaign open and conversion rates.

Job Specification

Karma Software Solutions is in search of talented and motivated individuals for the post of Digital Marketing Expert in the field of Information Technology in one of their office located in Lahore - Pakistan. The ideal candidate should have bachelor's degree in marketing, business, computer science, or a related field. qualification and atleast 3 years of experience. The position require timing, night shift, creative, digital marketing, expert, campaigns, brand awareness, quality, online, analytics, advertising, content, google, facebook, linkedin, keyword research, competitor analysis, website, social media, marketing, schedule, blogs, email marketing, performance, monthly reports, google analytics, console, tools, digital, manager, campaign manager, content marketing, optimization, wordpress, analytical, communication, marketing automation, design, adobe, photoshop, illustrator, saas, software marketing, generation, lead, media, engagement, open mandatory skills. This is a Full-Time night shift job.

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