Wednesday 07, Apr 2021

PPC Specialist

Emploiscareers

Lahore, - Pakistan - 60k to 80k (PKR) - Per Month

3 Years Morning Shift Full-Time

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Job Details

Category:: General Business
Career Level:: Entry Level
Experience:: 3 Years
Required Qualification:: bachelors
Requires Traveling:: No
Salary:: 60000 - 80000 PKR
Salary Type:: Per Month
Total Vacancies:: 1
Skills: managermediacampaignspay per clicksearch engine marketingsearch engine optimizationanalytical skillsinvestmenthandlinglargeadvertisingfocussalespurchasesupply chainbrand managementmarketingissueprofitlossleadsupervisionsoftwaremonitormetricscommunicationmanagementprojectdevelopmentdigital marketingspecialiststatisticsbusinessdigital mediaconceptsexperttoolsconsoleverbalwritten communicationenvironmentanalyticalproblem solvingbonusprofessionalgooglesocial mediaplatformsdashboardsfacebooktwitter

Description

Job Description:

A PPC Manager is responsible for implementing Pay-Per-Click media strategies for Amazon based brands, coordinating and quickly understanding, managing, and supporting initiatives that will contribute to the goals and success of multiple PPC campaigns. As a PPC (Pay Per Click) Manager, you will also be responsible to do Search Engine Marketing (SEM) including Search Engine Optimization (SEO) for our brands. For this position, a candidate should be extremely good with numbers and should have great analytical skills.

The main objective should be to ensure that our PPC ads and promotion endeavours have the most astounding return on investment (ROI.). In-depth understanding of TACOS, ACoS & RoAS for Amazon and handling large sets of products within the Amazon eco-system is mandatory.

Key Responsibilities:

Manage Amazon PPC advertising across multiple brands/accounts.

Focus on success: Run PPC campaigns that achieve our brands’ campaign goals of increased visits, sales, and purchase frequency.

Types of Campaigns you will be Running: Sponsored Ads, Sponsored Brands, Display Ads, DSP, VIS (Video-in-Search) Ads.

Be a good teammate: Coordinate with supply chain and brand management to ensure marketing efforts are aligned

Test and Experiment: Test different types of campaigns to optimize ad-spend efficiency (phrase, broad, exact)

Solve problems: Troubleshoot advertising issue such as profit loss, low return, and high ACOS.

Take the lead: Demonstrate the ability to work independently with minimum supervision.

Use rd party PPC advertising software to facilitate campaign creation (Quartile)

Stay up to date with PPC (Pay per click) advertising trends.

Managing campaign budgets & adjusting bids to optimise the ROI

Maintain and monitor keyword bids, account daily and monthly budget caps, impressions, CTR, conversion rate, and other important account metrics.

Communication to team and management on project development, timelines, and results.

Requirements & Qualification:

Proven + years of experience as an Amazon PPC Manager or Digital Marketing Specialist

Familiarity with Amazon Seller Central

A Bachelor’s degree in statistics, marketing, and/or business (BSc/BA in Marketing, Digital Media)

Knowledge of Amazon PPC management, SEO and digital marketing concepts and trends

Expert working knowledge of tools like Amazon advertising console

Proficient in Excel/G-Sheet/Spreadsheets

Excellent verbal and written communication skills

Ability to work in a fast-paced environment and prioritize tasks

Outstanding analytical, interpersonal, problem solving and organizational skills

Bonus: Experience managing Amazon PPC advertising with Quartile

Bonus: Professional certification in Google Ads

Bonus: Familiar with all Social media sites and platforms with their Ad management dashboards (e.g. Instagram, Facebook, Twitter, etc.)

Job Specification

Emploiscareers is in search of talented and motivated individuals for the post of PPC Specialist in the field of General Business in one of their office located in Lahore - Pakistan. The ideal candidate should have bachelors qualification and atleast 3 years of experience. The position require manager, media, campaigns, pay per click, search engine marketing, search engine optimization, analytical skills, investment, handling, large, advertising, focus, sales, purchase, supply chain, brand management, marketing, issue, profit, loss, lead, supervision, software, monitor, metrics, communication, management, project, development, digital marketing, specialist, statistics, business, digital media, concepts, expert, tools, console, verbal, written communication, environment, analytical, problem solving, bonus, professional, google, social media, platforms, dashboards, facebook, twitter mandatory skills. This is a Full-Time morning shift job.Salary vary between 60k to 80k (PKR) per month depending upon skills and years of experience candidate got.

About Emploiscareers

We provide the recruitment consultancy to people for the growth of their career.

PPC Specialist

Emploiscareers

Job Details

Description

Job Specification

About Emploiscareers

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